Safina AI is an AI phone assistant for business scenarios, with the core goal of letting users focus on work instead of being interrupted by incoming calls. It can automatically answer when the user cannot or does not want to take a call, communicate with callers according to conversation guidelines set by the user, and provide a summary after the call ends.
Main capabilities
- Automatic answering and natural conversation: Safina uses natural language processing to interact with callers in a way similar to a real person, and can answer 24/7 to ensure important calls are not missed.
- Call summaries and to-dos: After each call, it generates an AI-based summary containing call highlights, to-dos, and caller data, which can be sent via mobile push, the Safina mobile app, email, browser web app, or Webhook to a database or office software.
- Spam and scam detection: Automatically identifies spam calls and phishing attempts, and blocks or warns about suspicious callers.
- Appointment scheduling: Can connect to Google Calendar or Microsoft Calendar, check availability, and book directly during the call; appointment links (such as Calendly, Cal.com) can also be sent via SMS.
- Call forwarding: Supports up to 25 forwarding numbers, and different scenarios can be set (such as sales, emergency services). Safina will first obtain the caller's consent before forwarding and briefly explain the reason for the call.
- Custom voice and conversation guidelines: Users can set the language, voice, and tone in the Safina app, and create conversation guidelines for different industries or scenarios, determining how Safina asks questions, records information, and guides the conversation.
- Industry templates: Provides conversation templates for industries such as electricians, plumbing, property management, IT services, lawyers, healthcare, human resources, transportation, fitness, beauty and hairdressing, schools, and coaching.
How to use
- Forward calls to Safina via call forwarding. It can be set up for a mobile phone in the Safina app, or configured in a router (such as Fritz!Box) or phone system settings. Safina takes over when the line is busy, no one answers, or the phone is unreachable; in focus mode, all incoming calls are forwarded directly to Safina. The user's existing number remains unchanged.
- Each plan includes one Safina number, which can be published as a business number or printed on a business card. Numbers for Germany, the United States, Canada, and South Africa are currently available immediately, and numbers for other countries can be provided on request.
- Users can use Safina in the web app or mobile app to view the dashboard, call summaries, to-dos, and spam detection results.
Applicable scenarios
- Field workers: When electricians, plumbers, and roofers are at a job site, Safina answers calls and records order details.
- Real estate management: record rental inquiries, viewing appointments, and maintenance reports.
- IT services: record support requests, fault reports, and project inquiries, including after hours.
- Legal and medical: answer client or patient calls around the clock, record case details or appointment requests, and prioritize by urgency.
- Human resources, transportation, fitness and sports, beauty and hairdressing, schools and coaching, associations, etc.: handle inquiries, appointments, and registrations.
Limitations and notes
- Free trial for 14 days. Plans are divided into Basic (30 minutes), Pro (100 minutes), and Business (250 minutes). After the minutes are used up, you can choose to continue calls by the minute and set a spending cap. The enterprise edition offers custom limits, enterprise-grade security, and dedicated support.
- Safina is hosted in Germany (currently using AWS Frankfurt) and developed in the EU. Telephony and AI features use some service providers located outside the EU, under the EU-US Data Privacy Framework or standard contractual clauses. A data processing agreement compliant with Article 28 of the GDPR is provided. Call recording is activated only when the user turns it on.
- If pay-per-minute is not enabled, Safina will stop answering after the minutes are used up and will warn in advance by email.
- Webhook integration is available starting with the Pro plan and can connect to CRMs such as HubSpot, Pipedrive, and Salesforce, or forward data via Zapier, Make, or n8n.
- Calendar appointment booking is available in all current plans (Basic, Pro, Business).
- Specific prices, the complete feature differences between plans, and more technical details are not yet provided.
