Smoc ai (SMOC.AI) is a proactive, self-learning, multi-channel lead generation agent platform for teams that need to obtain sales leads from websites and LinkedIn and conduct personalized customer engagement.
Purpose
SMOC's core purpose is lead generation and customer engagement: automatically generating sales agents and outreach workflows from the user's website, qualifying website visitors, handing off high-intent leads, and conducting outreach through LinkedIn. It is officially positioned as different from "static sequence tools," emphasizing generating lists and workflows rather than having users build from a blank canvas.
Main capabilities
According to official information, SMOC's capabilities can be summarized as follows:
- Generate lists and workflows: the platform scans the user's website and generates agents, workflows, and an initial list of potential customers; after the user reviews and approves, they can connect LinkedIn and send.
- Proactive, self-learning, multi-channel lead generation agents: qualify visitors on the website and paid landing pages, and hand off hot leads.
- Personal LinkedIn agent: generates workflows and an initial list based on the website; connect once and send the same day, with users maintaining control in the Inbox.
- Unified system: website chat, card workflows, and LinkedIn share one system.
- AI reads company information: AI crawls the website and writes the offer, audience, tone, and brand; website chat, card workflows, and LinkedIn all use this as a starting point.
- AI drafts agents: AI writes workflows, themes run on website chat and cards, translation runs on each agent, and AI finds potential customer lists on LinkedIn.
- AI runs conversations: reinforcement learning runs on each agent's workflow path, recommendation features run on the web side, and timing and reply reading run on LinkedIn.
- Variant suggestions: AI proposes variants, uses the user's review for the next draft, and starts from examples that have already worked; the user applies changes.
- Human-in-the-loop: on LinkedIn it is human-in-the-loop; suggested replies pause and wait for the user, who decides when to send.
- Free web agent: after the trial period ends, the free web agent remains available long term, suitable for low-traffic websites.
How to use
Officially described usage flow: point SMOC at your website, and the platform drafts a web agent, LinkedIn workflow, and initial list of potential customers; users can talk with their agent within minutes; after connecting LinkedIn, they can send the same day. It is officially stated that you can go live in 5 minutes, with a 14-day Starter trial and no credit card required. Users need to connect LinkedIn themselves in order to send.
Applicable scenarios
Officially given directions include: website visitor qualification and lead handoff, paid landing page lead capture, LinkedIn outreach, unified multi-channel operations (website chat + cards + LinkedIn), and a permanent web agent for low-traffic websites. It is officially mentioned that Norwegian uses SMOC to increase awareness and engagement for its loyalty program Norwegian Reward, claiming a 93% engagement rate on digital channels.
Limitations and information not yet provided
- Pricing is centered on credits and subscriptions; the official statement says the full unit prices and packages require checking See pricing, and the specific amounts, prices of each package, and credit conversion details are not fully given in the provided materials.
- The specific meaning of the free web agent's 19 credits per month and the credit consumption rules are not expanded item by item in the materials.
- Supported platforms and integration scope (other than LinkedIn and websites) are not yet provided.
- Data storage, compliance, and security details are not yet provided except for the Cookie usage description.
Billing philosophy
Officially emphasizes "Pay for outcomes, not idle seats": credits are used to purchase conversations and qualified leads, and the LinkedIn sender is only one item, not the product itself. The time to subscribe is when the agent brings in more sales pipeline.
