Narratize is an AI-driven intelligent system for new product development, positioned as the innovation orchestration layer for advanced manufacturing. It does not replace a company's existing PLM, ERP, CRM, or knowledge management tools; instead, it sits above these systems of record, unifying their data and experts' tacit knowledge into a product-specific Product Knowledge Hub for each product, forming structured, searchable, reusable product intelligence.
Main capabilities:
- Knowledge aggregation and structuring: Extract knowledge from PLM, ERP, document systems, and expert experience, build structured knowledge bases by product, and connect them across the entire product portfolio.
- Contextual understanding: Associate knowledge with products, decisions, and history so information is understood in specific contexts, not merely stored.
- Innovation intelligence toolkit: Includes AI agents, intelligent templates, chat, and AI workflows, supporting cross-functional teams in asking questions, writing, researching, and evaluating based on the complete product knowledge base.
- Traceable outputs: Generate answers, document drafts, and materials usable for decision gates with source tracking.
- Continuous accumulation: Every contribution is沉淀为 actionable intelligence, making subsequent cycles smarter.
How to use: Narratize connects a company's existing systems (PLM, ERP, CRM, knowledge platforms) and expert knowledge to build a Product Knowledge Hub for each product. Cross-functional teams use AI tools within it for daily innovation work, such as comparing customer specification packages with product data, writing documents, researching issues, and evaluating gate decisions.
Applicable scenarios:
- Advanced manufacturing companies, especially mid-to-large manufacturers running formal stage-gate or new product introduction processes and facing real product portfolio complexity (mid-market manufacturers and enterprise divisions with revenue of $50 million to $1 billion).
- Industries include: chemicals and advanced materials, medical devices, aerospace and defense, industrial equipment and automation, consumer goods (including personal care, food and beverage, home, pet nutrition), energy and sustainability, electronics and precision manufacturing.
- Typical use cases: accelerate innovation cycles, strengthen product portfolio decisions, centralize product knowledge, automate documentation and compliance comparisons.
Limitations and notes: Narratize does not offer a free trial; all evaluations begin with a guided demo tailored to the company's priorities. It does not replace PLM, ERP, or knowledge management tools, but acts as an orchestration layer to activate product intelligence.
Officially cited results (from customer projects; specific results vary by company):
- Innovation cycles accelerated by up to 67% (benchmark-validated, involving a global tire manufacturer and a global pet nutrition company).
- Documentation time reduced by 70%.
- About 9 hours saved per person per week.
- In a proof of concept with a global tire manufacturer, 50 to 60 engineering hours were saved, and the development cycle was compressed by about seven weeks.
- Alignment Checker automates comparison of customer specification packages with product data, reducing the required time by 80%, from days to hours.
How to get it: Book a demo through the official website, and a product expert will explain it in the context of the company's own development process and product portfolio.
