Broadn is an AI-driven CPQ (configure, price, quote) platform designed to help manufacturing companies automate from lead to cash. Its core capability is to transform unstructured requests for quotation (RFQs) and sales orders from email and contact forms into clean outputs: quotes sent to CRM, orders sent to ERP.
Purpose: Broadn primarily serves teams that sell through email and contact forms. It connects to a company's existing platforms, turning inbox chaos into revenue and automating the quoting and ordering process.
Key capabilities:
- Instant quotes: Use real-time pricing and product logic to turn RFQs into draft quotes.
- Rule-based discounts: Automatically apply discount rules and approval workflows.
- Product configuration: Generate accurate quotes for complex bundled products with full margin visibility.
- Error-free order entry into ERP: Parse purchase orders (POs), validate line items, and send structured orders to the ERP system.
- AI agents: Read requests, build quotes, reply to customers, and escalate when needed. End-to-end automation includes parsing RFQs, sending quotes, and automatic follow-up, with human intervention needed only in edge cases.
- Other features: Create quotes from a product catalog or bundle configurator; capture new orders via smart forms, email, or WhatsApp; manage sales at the opportunity level; manage quotes, POs, invoices, and product documents in one place; support multiple price lists and cost lists; sync opportunities in CRM and ERP; real-time cost calculation; pricing and discount rules; opportunity-level data room; real-time sales dashboard; create quotes based on BOM and custom labor calculations; approval for non-standard orders or discounts; automatically identify and analyze new leads based on public information; integrated, standalone, self-managed CRM; obtain pricing and availability from suppliers and distributors via API.
How to use it: Users can use all features after signing up, without expensive consultants or months of implementation. The platform can read and process emails directly from the inbox and respond to quotes within 2 minutes. By integrating with existing CRM and ERP, it synchronizes the inbox, CRM, and ERP without copy-pasting.
Use cases:
- Electronics and PCB assembly: Quote complex BOMs in minutes using pricing and sourcing logic.
- Contract manufacturing: Handle large volumes of RFQs, read specifications, and quote based on real-time margin data.
- Industrial parts: Quote large catalogs with built-in pricing tiers and configuration rules.
- Automotive suppliers: Respond quickly to BOM-based RFQs with compliant and consistent pricing.
- Packaging andTags: quote dies, materials, and surface finishes without back-and-forth communication.
- Distributors (HVAC, electrical, plumbing): Quote faster than competitors and let sales reps focus on selling.
Limitations: Detailed information on the platform's security and compliance, specific integration methods, supported file types, pricing details, onboarding speed, etc. is not provided in the official text and is not yet available.
