Ocoya

Ocoya is an AI-centric social media management and content creation platform, officially positioned as "social media management with AI," advocating that there is no longer a need to hire a social media agency, but instead to use AI agents and automated workflows to complete content creation and engagement.

In terms of use, Ocoya is aimed at individual creators, small brands, growing teams, and agencies managing multiple client brands that need to continuously produce social media content. It integrates content creation, visual design, hashtag generation, and publishing scheduling into a single platform, with the goal of letting users obtain complete, ready-to-publish posts with minimal input.

Main capabilities include:

1. Brand kit: Users describe their brand in one sentence, and Ocoya builds a brand kit containing brand tone, colors, fonts, and audience. After that, the copy and visuals of every post are generated according to that kit, with no need for repeated prompting or readjusting the style.
2. Copy generation and translation: Generate copy that matches the brand tone from a one-line idea, and translate it into 37 languages.
3. Visuals and video: Generate images, carousels, and short videos with one click, automatically applying brand fonts and colors.
4. Complete posts rather than fragments: Generate copy, visuals, and hashtags at the same time, outputting ready-to-publish posts; a single prompt can expand one idea into a multi-post marketing campaign.
5. Smart scheduling: Automatically pick the best publishing times, fill the calendar for months ahead, and publish to multiple networks at once.
6. Performance tracking: Track performance data such as impressions, and let AI agents increase investment in content that performs well.
7. Multi-platform publishing: Supports Instagram, TikTok, LinkedIn, X, Facebook, YouTube, Pinterest, Threads, Bluesky, as well as Discord announcements, Dribbble shots, Kick chat, and WooCommerce products, among others.
8. Interface for AI agents: Officially described as the only social media suite that can be operated end-to-end by AI assistants, supporting access via MCP (Model Context Protocol) and API. After connecting in Claude or ChatGPT, users can directly have the assistant create, design, and schedule, using real and authenticated tools rather than copy-paste.
9. Developer integration: Provides a concise REST API and typed SDK to embed AI social media publishing capabilities into any app, workflow, or agent. The official emphasis is that the app, API, and agents are driven by the same engine, so the results are consistent whether a person clicks or an agent calls it.

In terms of how to use it,The official description is four steps: describe the brand (build a brand kit in one sentence), describe the post (enter a prompt, paste a link, or choose a goal), AI generates according to the brand (copy, visuals, hashtags, and multiple variants), and after one-click approval, queue and publish to each network. Users can either create directly within the Ocoya app or have an AI assistant operate on their behalf via MCP or API.

Applicable scenarios include: independent creators and small brands running their own social media; growing teams managing multiple brands; agencies managing multiple client brands; and developers who want to embed social media publishing capabilities into their own products or agents.

Regarding limitations and pricing, the official statement is that pricing is simple and transparent, starting at $29 per month, with a 7-day free trial (no credit card required, cancel anytime); different plans differ in the number of brands, number of social accounts, and shared quotas, and above the agency level there are also custom plans. The official comparison says that a typical agency retainer is about $2,500 to $5,000 per month. Details such as the specific feature list of each plan, quota limits, the complete list of supported platforms, and API call limits are not yet provided in the materials.