Atomu is an AI design and video editing platform that brings video, images, and motion graphics together on the same shared board. Users can either direct AI agents to create or edit by hand themselves. Its official website also extensively presents Wireflow's features and usage; Wireflow is now available as a Claude connector and can run workflows in batches in any Claude chat.
Purpose and Positioning The platform is aimed at advertising and video content creation, focusing on completing the entire production chain on a single board. The official description is "connect models, get ads": input a prompt, the board generates video from it, and the editor handles the final ten percent of fine-tuning, such as adjusting subtitles, trimming to the beat, and replacing audio; changing one word syncs updates across all versions. Teams and AI agents can work on ads together on the same board.
Main Capabilities
- Multi-model centralization: image, video, voice, and lip sync come from Google, OpenAI, Kling, ByteDance, and others, all on the same board and the same bill, allowing models to be chosen per shot rather than per subscription. Official examples mention Veo 3.1, Kling O3, Grok Imagine, Hailuo 03 Max, and WAN 2.7, and demonstrate the same product generated separately through five video models.
- Character consistency and context preservation: creators, brand kits, and playbooks can be saved alongside client boards; every edit keeps the same face, and teammates or Claude read the playbook before starting. Officials mention "one saved creator, four edits, the same face," and give an example of adjusting the frame with "zoom in on her so she fits 16:9."
- Team collaboration: the board supports real-time live cursors, comments are pinned to the corresponding nodes, can be @mentioned, and resolved after changes are made; a view link is provided for clients and an edit link for the team. Next week, after changing an input node, it can be rerun from the canvas, Claude, or the API.
- Batch filtering and iteration: ten ads can be generated at once and swiped left or right to keep or discard, and the kept results become the starting point for the next batch.
- Ad batching and multiple aspect ratios: the official page lists entries such as "AI Ad Generator (every hook and ratio)" and "AI Video Workflow (reuse boards that have already run successfully)."
How to Use Using it through the Claude connector: step one, copy the connector URL https://www.wireflow.ai/api/mcp；第二步在 In the Claude desktop app or claude.ai, go to Customize → Connectors to add a custom connector, name it Wireflow, paste the URL, and leave the OAuth fields blank (for Team and Enterprise, an owner must first add it in Organization settings); step three, sign in on the consent screen, then give Claude an instruction, for example "Run my captions workflow on https://cdn.wireflow.ai/landing/hero-pitch/base-540.mp4 and send me the output link” to start creating. Official description: The consent screen will list all permissions requested by the connector; reading, running, and starting new private drafts are granted by default; if you want the agent to modify existing workflows, you need to check “Create, edit and delete workflows” on the screen. This permission is not granted by default, and this permission also allows the agent to delete workflows, and the connector cannot undo this operation.
Use cases Batch production and iteration of advertising and marketing assets; multi-version editing that needs to maintain the same character image; scenarios where teams and AI agents need to collaborate on the same board; creators who want to compare and invoke multiple image, video, and voice models in one place; and automated processes that drive video workflows through Claude conversations. The official description also mentions that it can be published to LinkedIn; YouTube currently uploads as private videos and needs to be published manually in YouTube Studio; Meta and TikTok require downloading the finished video and then manually uploading it in the ads manager backend.
Limitations and rights Official FAQ explanation: Each board has a view link and an edit link; Claude can only perform operations within the scope of account permissions. After logging in through the Wireflow connector, it reads the team playbook and specified folders, and consumes account credits to run boards, and can be disconnected from Claude at any time. Regarding content rights, the official terms state: “You retain all rights to content created, uploaded, or generated using Wireflow,” and “Content generated by AI models through Wireflow belongs to you and can be used for personal and commercial purposes, but you must comply with the terms of the underlying AI model providers.” Regarding platform policies, the official statement says Meta does not restrict AI-generated ads and does not require disclosure of commercial creativity; the reasons leading to ad rejection are the same as before, such as claims, before-and-after comparisons in restricted categories, and text that violates policies. Wireflow does not change these rules.
Pricing (according to the official page) Free: build and browse for free, no credit card required; 4,300 credits per month; credits can roll over for 3 months. Professional: $45 per month, including 1 seat. Team: $249 per month, including 4 seats, 21,500 credits (a shared pool), a shared workspace for each client, priority support, and training. There is also a “We run the board for you” service: one ad at a time enters production, delivered in 24 to 48 hours. Prices may change; please refer to the official website.
