11x offers AI digital employee (worker) products. The documentation currently clearly lists two, Alice and Julian, which are billed independently.
Purpose and main capabilities
Alice is aimed at sales outreach and is billed by number of prospects, rather than by number of sends. This means a sequence costs the same whether it contains three or thirty touchpoints. Therefore, adding channels (LinkedIn, phone, SMS) or extending the cadence does not increase the bill, and the optimization focus should be the number of prospects rather than the number of sends. Alice's pricing includes email infrastructure: hosted mailboxes, domain setup, warming, inbox rotation, and monitoring, at no additional cost.
Julian is aimed at voice and chat communication and is billed by call and chat volume, with voice and chat quoted separately. Each Julian tier includes: SMS, WhatsApp, knowledge base, CRM integration, and API access. Julian's pricing includes telephony infrastructure: number provisioning, warming, and real-time transfer.
Usage and billing model
11x prices Alice and Julian separately, each divided into three tiers: Growth, Pro, and Enterprise. Billing is annual by default, all tiers have no setup fee or implementation fee, onboarding is included in every tier, and there is no charge per integration. The Pro tier is labeled "most popular." Growth tier pricing is public; Pro and Enterprise are custom quotes.
Quotes for Pro and Enterprise depend on the following variables: usage (monthly prospect count for Alice, monthly call and chat count for Julian), seats (number of end users requiring access), channels (voice, chat, or both for Julian), use cases (number of different actions being run), language (multilingual outreach is a Pro-and-above capability), enterprise requirements (SSO, custom integrations, custom DPA and SLA), and commitment term (multi-year terms have discount tiers).
Applicable scenarios
Alice is suitable for sales teams that need large-scale prospect outreach, and its prospect-based billing model suits scenarios where the plan is to optimize the number of target customers rather than send volume. Julian is suitable for teams that need voice and chat communication capabilities, billed by call and chat volume. Both can sync with a CRM and use a knowledge base.
Limitations and notes
The documentation does not provide specific price figures, detailed feature comparisons across tiers, specific SLA terms, a list of supported CRM systems, and other information. Pricesare subject to change, and the official recommendation is to always refer to the latest prices confirmed on the online pages (Alice pricing and Julian pricing) or by an 11x representative. Specific quotes for Pro and Enterprise require contacting the team. Billing questions can be sent by email to support@11x.ai.
