Purpose
RivalOut is an AI-driven competitive intelligence platform that helps users track and analyze competitors across three major dimensions: traffic, SEO, and social media. Its goal is to replace the manual process of doing competitive research across multiple tools with automated weekly reports and threshold alerts, so users can promptly discover a competitor's launch, growth, or decline.
Main Capabilities
- Competitive Scorecard: Scores each competitor against you on metrics such as visits, time on site, global rank, audience, organic traffic, and social media, and marks the winner for each metric.
- Competitor Battlecards: Generates a head-to-head card for each competitor based on scorecard data, which can be exported or printed for use by sales and marketing teams.
- AI Action Plans: Turns each report into a short "what to do next" checklist, generated based on the gaps between you and the competitors you track.
- Traffic Analysis: See competitors' traffic sources and discover winning trends.
- SEO Keyword Insights: Discover new keywords and track search rankings.
- Social Media Monitoring: Monitor competitors' social growth, posting frequency, and engagement.
- Industry Benchmarking: Compare your performance with industry standards to understand where you stand.
- Discover New Competitors: Identify emerging threats before they grow stronger.
- AI-Driven Insights: AI analyzes competitors and provides actionable recommendations.
- Client Workspaces: The Agency plan can run up to 10 separate client workspaces, supporting white-label branded reports and scheduled generation of client-ready PDF exports.
How to Use
Enter your domain to get your first report within minutes and see how you compare with competitors. In weekly runs, the platform measures each competitor's new activity, ranking changes, positioning changes, and performance declines, and flags them immediately when thresholds are crossed, rather than surfacing months later.
Alerts are threshold-based triggers that can be enabled individually, including:
- Activity launch alerts: A surge in a competitor's social activity on Instagram, LinkedIn, YouTube, or X (triggered when social engagement jumps compared with the previous week).
- Traffic and SEO change alerts: A noticeable change in a competitor's visits or keyword coverage (triggered when the week-over-week change in visits exceeds 15%).
- Website and positioning change alReport.
- Performance decline alert: competitors decline simultaneously in traffic, SEO, and social (triggered when multiple signals drop at the same time).
All plans deliver alerts via email. Team and above plans can also POST each alert in JSON format to a webhook of your choice.
Use Cases
- Solo founders and individual marketers: track up to 3 competitors, get weekly AI decision summaries, traffic/SEO/keyword insights, and various alerts.
- Growing marketing and product teams: track up to 10 competitors, include all Solo features, plus competitor discovery, website and positioning change alerts, and email + webhook alerts.
- Agencies managing multiple clients: 10 client workspaces, 3 competitors per workspace, include all Team features, plus white-label/branded reports, scheduled generation of client-ready PDF exports, and a competitor battle card generator.
- Large organizations needing more competitors, custom integrations, or tailored support arrangements: contact us to explain your needs for a custom assessment.
Limitations
- Specific price amounts and billing cycle details are not yet provided.
- The specific feature boundaries of each plan are subject to the official pricing page; some features (such as webhooks, white-label reports, PDF exports, battle card generator, and multiple workspaces) are limited to higher-tier plans.
- The platform does not provide details in the materials about other data sources beyond the supported social media platform scope; not yet provided.
- Third-party media coverage consists of independent publications and is not customer testimonials.
- A 7-day free trial is provided and can be canceled at any time.
