HEY is a redesigned email service developed by 37signals, designed to solve the email chaos caused by traditional email services (such as Gmail, Outlook, Apple). Its core philosophy is to let users regain control of their inbox and turn the email experience from a burden into a pleasure.
Main features and uses:
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Screener: When a stranger emails for the first time, the email goes into the Screener instead of the inbox. Users can choose "Yes" to allow them to continue emailing, or "No" and they will never receive email from that sender again. This is similar to call screening, giving users complete control over who can contact them.
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Imbox: Once a user allows a sender, their emails go into the Imbox by default, an area specifically for important emails, where emails from important people and services are gathered.
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Paper Trail: Used to store transactional emails, such as receipts, order confirmations, service notifications, etc., separating them from important emails to avoid interruptions.
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Feed: Turns newsletters and long articles into a scrollable news feed, with all content expanded by default, and a click lets you read the full text in place.
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A brand-new calendar: HEY has modernized and redesigned the calendar, providing a calendar experience that better fits contemporary usage habits.
How to use: HEY offers a web version, as well as clients for Mac, Windows, Linux, iOS, and Android. Users can sign up through the official website and start using it.
Use cases: Suitable for individual users who want to escape the clutter of traditional mailboxes and desire to regain control of their inbox, especially for people who frequently receive newsletters, transactional emails, and important communications.
Limitations: The materials do not provide information on whether it is free or paid, specific pricing, storage space, privacy policy details, or compatibility with other services. This information is not currently available.