CrawlSpider is an LLM visibility audit and tracking tool for brands and marketing teams, with the core goal of helping brands gain more exposure in AI-driven search and recommendation scenarios.
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Purpose CrawlSpider is used to measure and track how a brand is presented in answers generated by large language models (LLMs). When buyers ask AI assistants about needs, alternatives, or product comparisons, whether the brand is mentioned is crucial. By auditing how a brand appears in AI answers, CrawlSpider helps users discover buyer questions where the brand is overlooked and prioritize content improvements accordingly.
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Main capabilities
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Cross-AI assistant tracking: Supports tracking brand mentions in ChatGPT, Claude, Gemini, and Perplexity (the specific supported scope depends on the plan).
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Competitive visibility score: See how often the brand appears in answers to questions that do not include the brand name.
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Brand sentiment analysis: Determine whether AI answers describe the brand positively, neutrally, or negatively.
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Competitor mention share: Compare the brand's total mention share with the tracked competitors, broken down by assistant.
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Missed opportunity alerts: Identify the specific prompts where competitors appear but the brand does not.
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Breakdown by model: See differences in how different AI models present the brand.
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Public dashboard and export: Each brand can get a revocable public dashboard link, an embeddable SVG visibility badge, and one-click branded PDF export.
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How to use
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Enter a website to start a free AI visibility check.
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Confirm business details, add the brand name, and optionally add category and location to help generate relevant questions.
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Run the check to see whether the brand appears and which competitors appear in AI answers, and view the snapshot.
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Add 3–6 competitors, and automatically measure mention share in each subsequent scan.
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Select buyer questions. You can use "Suggest prompts" to get suggested questions, or choose the questions that matter most to buyers yourself.
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Prioritize improvements based on insights, and track changes in brand visibility through scheduled scans.
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Use cases Suitable for marketers, brand teams, and GEO/SEO practitioners who want to understand brand visibility in AI assistant recommendations. It can be used to discover which buyer questions competitors dominate, evaluate the sentiment of AI descriptions of the brand, monitor differences in brand performance across multiple AI models, and guide content optimization direction. CrawlSpider can be used asAs a supplement to traditional SEO, measure brand exposure in the channel of AI assistant conversations.
V. Limitations and Notes The AI assistants currently supported by CrawlSpider monitoring are ChatGPT, Claude, Gemini, and Perplexity, depending on the plan. Google AI Mode tracking and AI Overview tracking require dedicated checks for these Google search experiences; CrawlSpider's assistant visibility report does not measure rankings in these two channels, and tracking Gemini does not mean a brand's visibility in Google Search. Scans run automatically according to the plan, once a week for the free version, and daily or twice daily for paid versions. The free snapshot requires no registration or credit card, but detailed analysis requires adding an email to unlock. The product does not promise fixed search result rankings; results reflect visibility signals in the answers examined.
VI. Other Information GEO tools help brands find missing buyer questions and understand how AI describes the business, thereby improving content clarity and answering comparison or use-case questions. The product's official website is https://www.crawlspider.com/ 。