Aura is a comprehensive digital protection service for individuals and families, focused on identity theft and online fraud protection. According to the company, its goal is to unify identity, credit, financial, family, and device security in one platform, with expert guidance powered by Aura Intelligence. The company says plans start at $10 per month and cover Windows, Mac, iOS, Android, and major browsers.
Key capabilities:
- Credit monitoring and credit lock: Monitors the three major credit bureaus, Experian, TransUnion, and Equifax, and the company says alerts can be up to 650 times faster than competitors; Experian credit files can be locked instantly through Experian Credit Lock.
- Identity theft protection: Compares user information against billions of data points and alerts when leaks occur involving SSN, online accounts, personal information, home and auto titles, and more. The company says it includes up to $5 million in identity theft insurance (different pages also mention $1 million in identity theft coverage per adult member).
- Suspicious transaction alerts: Allows adding bank and retirement accounts, detects unusual transactions based on spending patterns and location, and sends alerts.
- Privacy assistant: Helps remove personal information from data brokers and people-search sites to reduce spam.
- Spam call protection: Blocks phone scams through smart blocking and call screening, and uses AI to detect and block phishing, scam texts, and robocalls.
- Aura VPN: Protects network connections with military-grade encryption, blocks known scam and phishing websites, and offers more than 100 virtual locations.
- Device security: Provides antivirus protection against viruses, spyware, Trojans, ransomware, and more, with support for Android, PC, and Mac.
- Password manager: Securely stores and accesses online passwords.
- Parental controls and family features (Family & Kids plan): Includes digital wellness scores, bedtime, focus time, content filtering, internet pause, filtering of harmful websites, and voice and text monitoring in more than 200 popular PC games provided by Kidas, which can alert to cyberbullying, online predators, and toxic gaming behavior. The company also says it alerts to nearby sex offenders.
- Vault: A military-grade encrypted digital safe for storing sensitive digital files and passwords, and for adding information to monitor fraud.
- Dark web monitoring: Scans the dark web and data breach sources and alerts if an email address or password is compromised.
How to use it: The company says sign-up is simple and takes three steps to get started; after registration, protection is activated automatically, features can be managed online, and users are kept informed through updates and critical alerts.
Use cases: Suitable for users who want centralized management of personal and family identity, credit, financial, device, and online security, especially families with children.
Limitations and commitments: The company promises to use the same security standards as banks and the military, and says it does not sell data to third parties; it offers a 60-day money-back guarantee and 24/7 U.S.-based fraud expert support. More information about specific pricing, detailed contents of each plan, and regional availability is not fully provided in the materials.
