Semrush positions itself as "the leading platform to increase and measure brand visibility across AI search, SEO, PPC, social media, and more." Its official page emphasizes "being found and chosen everywhere search happens," helping brands appear in search results and AI answers.
Key Capabilities
- Keyword research: discover billions of keywords with AI.
- Competitor analysis: dissect backlinks, rankings, and traffic potential.
- Prompt research: track prompt-level AI visibility and analyze AI market share.
- Market analysis: track trends, benchmark competitors, and gain audience insights.
- Content creation and optimization: discover high-ranking topic ideas, and use AI tools to score and optimize content in real time.
- Technical site health: run technical audits to keep sites competitive.
- Marketing reporting: generate reports.
- AI brand sentiment: analyze how a brand's sentiment performs in AI.
- Backlink analysis: build credibility using the largest backlink database.
- Local customer connection: improve Google Business Profile and target top directories.
- Advertising: use AI insights to drive Google and Meta ads.
- PR: find media trusted by LLMs and create press releases with AI.
- Social media: plan, build, and publish social media posts, monitor brand mentions, and find influencers.
How to Use
Mentioned: "Ask AI. Get Semrush data." - bring real-time SEO, market, and brand visibility data directly into chat, and ask questions to get actionable workflows and strategies based on real Semrush data. In addition, Semrush data can be integrated directly into ChatGPT, as well as integrated into the Lovable platform. Specific installation commands, API call methods, or operating steps are not explained in the provided information.
Use Cases
- Content marketers.
- Full-stack growth marketers.
- Professional services.
- Retail and ecommerce.
- SaaS and B2B technology.
Data Scale
- 29 billion keywords.
- 43 trillion backlinks.
- 808 million domain profiles.
- 142 geographic databases.
- More than 317 million LLM prompts.
Other Information
Semrush offers free tools such as the AI Visibility Index, AI Visibility Checker, Website Traffic Checker, Backlink Checker, and Top Websites by Traffic. The page also mentions brand visibility solutions with Adobe, the Semrush AI Search Operating System (41 lessons, 10+ templates, 90-day action plan), the partnership with Lovable, Adobe's completed acquisition of Semrush, and direct access to Semrush data in ChatGPT. Facts about fees, pricing, and specific platform limitations are not provided in the information.
