Pallyy is a social media scheduling and collaboration tool designed for client work scenarios, primarily serving social media agencies, marketing agencies, and freelance social media managers.
Purpose: Manage each client brand as a separate "social set," containing all of that client's social accounts, a dedicated calendar, inbox, and analytics. Team members switch between clients within a single workspace without repeatedly logging into different accounts, and data between clients is not mixed up.
Main capabilities:
- Multi-platform publishing: Supports Instagram, Facebook, LinkedIn, TikTok, Pinterest, Google Business Profile, YouTube, X (Twitter), Threads, and Bluesky. Create a post once, adjust the copy for each network as needed, and publish to all channels.
- Client approvals: Clients preview, comment on, and approve or reject posts one by one via a shared link, without registering an account; approved posts are published automatically on schedule. All posts awaiting client sign-off are gathered in a single list showing their current stage.
- Team collaboration: Assign access permissions to team members and freelancers per client, so they can only view the clients they are responsible for.
- Per-client calendar: Each client has a separate drag-and-drop calendar covering all of their channels.
- Analytics and reporting: Build reports based on the client's own data, and export them as PDFs at the end of the month.
How it works: Users create a social set for each client brand, connect the various social accounts owned by that client within it, then create and schedule posts on the dedicated calendar, request client approval via a shared link, and after approval the system publishes automatically at the set time through each platform's official API. The team seats and shared social set features in the agency plan are used for team collaboration.
Use cases: Small and medium-sized agencies managing multiple restaurant, clinic, real estate brokerage, or trade clients; freelance social media managers who want to take on more clients and maintain renewals without adding staff; and multi-location brands that need to manage calendars, inboxes, and analytics separately by store or sub-brand.
Billing and limits: The official text shows a 14-day free trial. Pricing is billed per client brand rather than per channel: a single social set on Pro is $25/month; additional clients are a flat $10/month; the Agency plan includes 10 social sets, 3 team seats, custom reports, and shared social sets, billed annually at $79/month (monthly billing at $99 is also mentioned); the Scale plan includes 30 social sets and 10 team seats, billed annually at $165/month (monthly billing at $199 is also mentioned). Additional team seats on the Agency plan are $10 each. An example of three clients for a freelancer is $45 per month. All of the above prices are on a per-client-brand basis.
Other notes: The official text states that publishing is completed automatically at the specified time through each platform's official API, with no reminder notifications or manual steps. Regarding capabilities such as AI-generated content and image editing, no information is currently available.
