On May 14, 2024, the AI social media marketing SaaS platform headquartered in Chennai, India,Highperformr.aiannounced it had raised $3.5 million in seed funding. The round was led by Venture Highway, Neon, and DeVC, with participation from several angel investors.
The company plans to use the funds raised to further develop its AI tools and build a distribution network.
Highperformr.ai was founded in July 2023 by Srivatsan Venkatesan and Ramesh Ravishankar, both former Freshworks employees with more than 15 years of experience at Freshworks. Highperformr.ai's main business is helping customers formulate go-to-market plans, and its AI-driven analytics models can identify genuine business prospects from superficial engagement. In addition to conventional content management system (CMS) services such as scheduling and cross-platform publishing, the company also uses generative AI to allow users to write, curate, ideate, and publish variations of the same content and promote them through multiple accounts. In addition, the platform helps customers find potential customers, expand their reach, and accelerate sales pipeline growth.
(Source:YourStory）