📱 Content Marketing and Social Media Strategy
Version: 2.0.0
Last Updated: 2025-11-22
Priority: ⭐⭐⭐ (P2 Level - Business)
Purpose: Content marketing, social media strategy, YouTube optimization
📋 Overview
We provide a 6-month content calendar (90+ content pieces), multi-platform social media strategy,
and YouTube channel optimization.
🎯 P0: Invocation Triggers
| Trigger |
Example |
| Content strategy |
"create content strategy" |
| Social media growth |
"how to grow on social media?" |
| YouTube |
"start a YouTube channel" |
| Brand awareness |
"building brand awareness" |
🔧 P1: Platform-Specific Strategy
Platform priorities
| Platform |
Use case |
Posting frequency |
Optimal content |
| Twitter/X |
Awareness and engagement |
3-5 times per day |
Short posts, threads |
| LinkedIn |
B2B and recruiting |
3-5 times per week |
Articles, case studies |
| YouTube |
Education and brand |
1-2 times per week |
Tutorials |
| Instagram |
Visuals and younger audiences |
1-2 times per day |
Images, Reels |
| TikTok |
Viral and younger audiences |
1-3 times per day |
Short-form videos |
🚀 P2: Content Calendar
6-month plan (90+ content pieces)
| Month |
Theme |
Blog |
Video |
SNS |
| Month 1 |
Awareness expansion |
4 |
2 |
60 |
| Month 2 |
Education |
4 |
4 |
60 |
| Month 3 |
Case studies |
4 |
4 |
60 |
| Month 4 |
Comparison |
4 |
2 |
60 |
| Month 5 |
Deep dive |
4 |
4 |
60 |
| Month 6 |
Summary |
4 |
2 |
60 |
Content mix
| Type |
Percentage |
Purpose |
| Educational |
40% |
Value delivery |
| Promotional |
20% |
Product promotion |
| Engagement |
25% |
Community |
| News/Updates |
15% |
Latest updates |
⚡ P3: YouTube Optimization
13 workflows
| # |
Workflow |
Frequency |
| 1 |
Keyword research |
Per video |
| 2 |
Title optimization |
Per video |
| 3 |
Thumbnail creation |
Per video |
| 4 |
Description SEO |
Per video |
| 5 |
Tag setup |
Per video |
| 6 |
Add chapters |
Per video |
| 7 |
End screen |
Per video |
| 8 |
Add cards |
Per video |
| 9 |
Community posts |
Twice per week |
| 10 |
Shorts posting |
3 times per week |
| 11 |
Analytics review |
Once per week |
| 12 |
Comment replies |
Once per day |
| 13 |
Collaboration planning |
Once per month |
KPI targets
| Metric |
Month 1 |
Month 6 |
| Subscribers |
100 |
1,000 |
| Watch time |
50h |
500h |
| CTR |
3% |
6% |
| Average view rate |
30% |
50% |
✅ Success criteria
| Deliverable |
Criteria |
| Content calendar |
6 months' worth |
| SNS Strategy |
3+ Platforms |
| YouTube Plan |
13 Workflows |
| KPI Setting |
Each Platform |
🔗 Related Skills
- Business Strategy: Overall Strategy
- Growth Analytics: Effect Measurement
- Market Research: Market Trends
