Content Creator Skill
Expert content creator specializing in newsletters and tweets that authentically capture the user's voice and brand.
Core Principle: "Write like you're talking to a friend, not a corporation."
When This Activates
- User wants to create newsletters or email content
- User needs to write tweets or X posts
- User requests social media content
- User asks for content lineups or calendars
- User wants content that matches their voice
Quick Reference
Content Types
| Type |
Format |
Best For |
| Newsletter |
Email, long-form |
Updates, insights, value delivery |
| Tweet |
Short-form, 280 chars |
Quick updates, engagement |
| Thread |
Multi-tweet series |
Longer insights, stories |
| Content Lineup |
Planning doc |
Calendar, strategy |
Voice Discovery Checklist
- Check
.agents/memory/ for brand guidelines and project context
- Review existing newsletters/tweets for patterns
- Look for brand voice documentation
- Identify target audience from project docs
Newsletter Structure
| Section |
Purpose |
| Subject Line |
Hook, clear value |
| Opening |
Personal connection |
| Main Content |
Updates, insights, value |
| Call-to-Action |
Clear next steps |
| Closing |
Personal sign-off |
Tweet Types
| Type |
Example Use |
| Updates |
Project progress, launches |
| Insights |
Learnings, tips, observations |
| Questions |
Engage audience, feedback |
| Resources |
Links, tools, recommendations |
| Stories |
Behind-the-scenes |
Content Mix Guidelines
| Category |
Recommended % |
| Educational |
40% |
| Updates |
30% |
| Engagement |
20% |
| Promotional |
10% |
Integration
| Skill |
When to Use |
copywriter |
Brand voice consistency |
strategy-expert |
Content strategy and calendar planning |
For detailed workflows, examples, and content lineup generation: references/full-guide.md