Objective
When the user mentions going to visit a customer, based on the product positioning (pre-sales digital employee + Langtum platform), output a complete visit preparation plan.
Knowledge Base References
Load the following documents (relative to this skill directory):
- Product System Overview:
knowledge/claude.md - Pre-sales Digital Employee Product Description:
knowledge/数字员工/售前数字员工产品说明书.md - Langtum Platform Introduction:
knowledge/langtum/什么是langtum.md - Langtum Platform Architecture:
knowledge/langtum/Langtum平台架构.md - Langtum Use Cases:
knowledge/langtum/Langtum使用场景.md
Search Tools
Use the most advanced search tool currently available to search for background information on the target customer.
Workflow
Step 1: Confirm the product to sell
Clarify what product the user wants to sell this time:
| Customer Characteristics | Recommended Product |
|---|---|
| Complex SKUs/frequent bidding/B2B/direct sales team | Primary recommendationPre-sales Digital Employee |
| Does not match the above profile, but has AI needs or business process optimization needs | RecommendLangtum Platform, customized by scenario |
If the user has not clearly stated it, prepare for Pre-sales Digital Employee by default, but confirm: "Are you selling the Pre-sales Digital Employee this time, or the Langtum Platform?"
Step 2: Research customer background
Use the most advanced search tool currently available to search for the target customer:
- Basic company information (founding time, scale, financing/listing status)
- Main products/services and SKU complexity (key: order of magnitude of product models)
- Industry classification (which of the 9 major industries it matches)
- Sales model (direct sales/channel, bidding frequency)
- Whether it is a customer in the profile list (yes/no/similar)
Step 3: In-depth fit analysis
High-fit customers (strongly recommend investment)
Must simultaneously have:
- Product characteristics: SKU order of magnitude in the thousands or above, or hundreds of product models but with an extremely large number of configuration combinations
- Sales characteristics: B2B business, high average order value (100k+), long sales cycle, frequent bidding
- Team characteristics: has a direct sales team, pre-sales personnel ratio exceeds 1:3, pre-sales work accounts for more than 30% of the sales cycle
- Industry characteristics: belongs to the 9 key industries, especially industrial control, security, ICT, mechanical equipment, power equipment
Medium-fit customers (can follow up but need verification)
Has some characteristics:
- Many SKUs but sales model leans toward channels
- Bidding exists but frequency is not high
- Industry matches but scale is relatively small
- Pre-sales team exists but efficiency issues are not prominent
Low-fit customers (Pre-sales Digital Employee is not suitable; evaluate Langtum entry point)
Has any of the following characteristics:
- Single standardized product (SKU<100)
- Mainly channel sales, no need for complex pre-sales support
- Low average order value (<10k), volume-driven model
- No direct sales team, relies on distributors
Langtum Platform entry point evaluation:
- Are there other complex business processes that need AI assistance? (customer service/operations/supply chain)
- Is there an internal knowledge management need?
- Are you willing to build your own AI application?
Step 4: Design entry points based on the five core capabilities
Based on customer characteristics, select the 1-3 most matching core capabilities as entry points:
① Deep knowledge ingestion and precise Q&A
- Applicable: Tens of thousands of SKUs, fragmented parameters, sales cannot remember product details
- Script: "Do sales often ask headquarters for help because they do not understand the parameters?"
② Consultative demand guidance
- Applicable: Non-standard customer requirements, need to translate technical specifications, lock onto the only solution from tens of thousands of SKUs
- Script: "In the pre-sales stage, do you rely heavily on veteran experts' experience to clarify requirements?"
③ Deterministic logical reasoning and calculation
- Applicable: Strict physical/electrical constraints, one wrong parameter ruins everything, need compatibility verification
- Script: "When manually configuring the BOM, do you often configure it wrong so it cannot be installed, or calculate it wrong and lose money?"
④ Strong compliance and bid document generation
- Applicable: Frequent bidding, state-owned and central enterprise customers, sensitive to regulatory red lines, need to generate deviation tables
- Script: "Does the pre-sales team spend a lot of time writing bid documents, making deviation tables, and checking compliance?"
⑤ Solution and quotation closed loop
- Applicable: Building-block solution sales, configuration lists are lengthy and prone to omissions, need repeated cross-department verification
- Script: "Does the quotation process require repeated verification between technical and commercial teams, worrying about omissions?"
Step 5: Output the visit strategy
Output according to the following framework:
1. Fit assessment (get straight to the point)
匹配度:⭐⭐⭐⭐⭐(高/中/低)
匹配点:
- 产品线:XX个SKU,符合模块化配置特征
- 销售模式:直销为主,年招投标XX次
- 行业:属于9大行业中的XX
风险点:
- XX特征可能导致匹配度降低
- 建议验证XX问题
2. Core entry points (maximum 3, sorted by priority)
Each entry point includes:
- Label: Which of the five core capabilities it is
- Current situation: How the customer currently does it (pain point scenario)
- Quantified pain: How long it takes, what the error rate is, what business metrics are affected
- Digital employee solution: Which specific step it solves
- Value quantification: Efficiency improvement X%, error rate reduction X%, capacity release X person-days/month
3. One-sentence value proposition
Format: "Make your pre-sales team go from 'everyone is an expert' to 'ordinary sales + digital employee = expert-level output', with capacity multiplied by X times"
4. Key question list (by dimension)
Business dimension:
- Product SKU volume? Configuration combination complexity?
- Annual number of bids? Average bid document preparation time?
- Pre-sales team size? Ratio to sales?
- How long is the sales cycle? What proportion is pre-sales work?
Technical dimension:
- Status of product material accumulation? (PDF/Excel/database)
- Existing pre-sales tools? (CRM/configurator/knowledge base)
- Difficulty of IT architecture integration? (Private deployment/cloud deployment preference)
Commercial dimension:
- Budget ownership (IT/sales/procurement)?
- Decision chain (Who makes the final call? Who influences? Who uses it?)
- Are you willing to pilot on a small scale?
5. Script preparation
Opening statement (capture attention in 15 seconds):
"You make XX products, so there should be quite a few models, right? When sales quote, do they often have to look through materials to check parameters, or find a veteran expert to confirm?"
Handling objections:
- "We have our own pre-sales team" → "It's not a replacement, it's amplification. Let senior pre-sales do high-value work, and digital employees do repetitive labor"
- "AI is unreliable" → "Start with deterministic work like bid document parsing, which doesn't involve creative decisions, and accuracy can reach 95%+"
- "Data security" → "Private deployment, data never leaves your servers. You can start with organizing public information"
Next steps:
- Ask for a desensitized tender document/product manual for an on-site demo
- Meet key decision-makers (Sales VP/Pre-sales Director/CTO)
- Pilot: one region/one product line/one type of bid document
6. Risk warnings and stop-loss line
- Competitor activity (whether similar solutions are already in use)
- Internal resistance (pre-sales team worries about being replaced)
- Data preparation cost (whether materials are structured)
- Stop-loss line: If XX situation occurs, recommend abandoning or adjusting the strategy
Output style requirements
- Structured: Use tables and layered lists; long blocks of text are prohibited
- State the conclusion directly: Put the match rating first
- Speak plainly: Use the customer's business language and avoid AI terminology (don't say RAG or Agent; say "intelligent knowledge base" or "digital employee")
- Quantify value: Every value point must have numbers (X times, X%, X hours)
- Endgame thinking: Don't just talk about features; talk about "scaling capacity" and "competitive barriers"
- Tell the truth: There must be a truthful summary at the end, pointing out the real risks or uncertainties
Core principles
- Look at the endgame first: If this customer is won, what will the situation be in 3 years? Can they become a benchmark?
- Speak plainly and avoid jargon: Customers don't understand "Agentic RAG," but they understand "sales can get an instant answer to anything they ask"
- Value before features: Don't say "we can do bid documents"; say "triple pre-sales capacity"
- Dare to say no: Point out low-match customers directly and don't waste each other's time
- Leave room: All judgments are based on public information and need to be verified in practice