Annual Season Calendar (Commerce Season Calendar)
Overview
This is a dedicated skill that automatically generates an annual season calendar mapping 30+ Korea and global e-commerce seasonal events by category + sales peak analysis + quarterly campaign plans.
One-line responsibility: Input category + channel + period → automatically generate annual seasonal event mapping + sales peak forecast + quarterly campaign plan.
30+ Korea and global seasonal events
Q1 (January-March)
| 월 |
Event |
Category |
| 1월 |
New Year diet, sobriety, smoking cessation |
Supplements, food, exercise |
| 1월 |
Seollal (Lunar New Year) |
Food, gifts, home appliances |
| 2월 |
Valentine's Day |
Desserts, cosmetics, perfume |
| 2월 |
Graduation and back-to-school season |
Clothing, electronics, stationery |
| 3월 |
White Day |
Desserts, perfume |
| 3월 |
Spring new arrivals season |
Clothing, interior, flowers |
Q2 (April-June)
| 월 |
Event |
Category |
| 4월 |
Children's Day (May 5, advance) |
Kids, education, toys |
| 5월 |
Parents' Day, Teachers' Day |
Filial piety, health foods, gifts |
| 5월 |
Family Month |
Family dining out, travel |
| 6월 |
Start of summer season |
Clothing, diet, beauty |
| 6월 |
Membership events (Coupang Rocket Wow, etc.) |
Marketplace |
Q3 (July-September)
| 월 |
Event |
Category |
| 7-8월 |
Vacation season |
Travel, swimwear, sunglasses |
| 8월 |
Liberation Day (Korea only) |
Food, household goods |
| 9월 |
Chuseok (Korea) |
Food, gifts, home appliances, traditional liquor |
| 9월 |
Autumn new arrivals season |
Clothing, perfume, interior |
Q4 (October-December)
| 월 |
Event |
Category |
| 10월 |
Hangul Day (Korea-specific marketing) |
Stationery, education |
| 10월 |
Halloween |
Desserts, costumes, beauty |
| 11월 |
Pepero Day (Korea) |
Desserts, gifts |
| 11월 |
Black Friday (global) |
All categories |
| 11월 |
Singles' Day (November 11, China and global influence) |
All categories |
| 12월 |
Christmas |
Desserts, perfume, beauty, gifts |
| 12월 |
Year-end gatherings (company dinners, home parties) |
Food, alcohol, interior |
Sales peak mapping by category
| Category |
Primary peak |
Secondary peak |
Off-season |
| Cosmetics |
May Parents' Day · November Double 11 |
February Valentine's Day · December Christmas |
3-4월 |
| Food |
January Lunar New Year · September Chuseok |
December Year-end |
7-8월 |
| Clothing |
March Spring New Arrivals · September Fall New Arrivals |
June Summer · November Winter |
1-2월 |
| Pets |
May Family Month |
December Christmas |
1-2월 |
| Travel |
July-August Vacation |
May Family Month |
1-2월 |
Quarterly Campaign Plan
At the start of each quarter, prepare the following in advance:
[Q1 시작 (12월 1일)]
- 설날 마케팅 D-60 사전 등록
- 발렌타인 D-30 광고 준비
- 봄 신상 D-90 기획
[Q2 시작 (3월 1일)]
- 가정의 달 D-60 캠페인 기획
- 여름 시즌 D-90 신상 기획
- 휴가 시즌 D-120 사전 광고
[Q3 시작 (6월 1일)]
- 여름 휴가 D-30 광고
- 추석 D-60 사전 등록
- 가을 신상 D-90 기획
[Q4 시작 (9월 1일)]
- 빼빼로 D-60 사전 등록
- 블프·솽스이 D-30 광고
- 크리스마스 D-90 기획
- 연말 송년 D-60 마케팅
Usage Example
"/commerce-season-calendar — 화장품, 자사몰·쿠팡, 1년 전체"
→ 화장품 카테고리 12개 시즌 이벤트 매핑 + 매출 피크 (5월·11월) + 분기 캠페인 4개
Follow-up Chain (Text Output Review)
This skill's quarterly campaign advance preparation plan, seasonal sales peak commentary, and category-specific recommended message text are moai-coworker:ai-slop-reviewerautomatically post-processed and chained. The calendar table itself is data, but campaign plan guidance and seasonal marketing recommendation text are often produced as external reports or meeting materials, so review is essential.
commerce-season-calendar → ai-slop-reviewer → (선택) commerce-promotion-planner (시즌별 프로모션 상세 기획)
Related Skills
commerce-product-naming — Seasonal trend keyword → product name, hashtag, blog title conversion (trend conversion mode)commerce-promotion-planner — Seasonal promotion planningai-slop-reviewer — Campaign plan and seasonal commentary AI slop review (automatic chain, HARD)moai-writer:korean-humanize — Korean AI-ness removal (after slop review, required)
