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Skillscopyright-ip-check

copyright-ip-check

Design & creation

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Updated 10-15 22:15

About this skill

Copyright & IP Check

Comprehensive verification that all content is original or properly licensed. Protects against copyright infringement and IP violations.

Scope Context

Audit-adjacent check. Contributes findings to CI and PC pillars.

Field Value
Phase Audit (parallel to content-audit)
ARB items covered CI05 (content originality), CI06 (duplicate detection), PC01 (illegal/IP infringement)
Core 79 items CI05, CI06, PC01 (all core)
Score mode Inherits from calling orchestrator; findings fed back into CI and PC pillar reports

Findings from this skill should be merged into content-audit and policy-risk-scanner output (items_evaluated, extension_findings) when aggregated by ads-readiness-assessment.

Purpose

Audit copyright compliance:

  • Verify content originality
  • Check image licenses
  • Identify plagiarized content
  • Verify permission for media
  • Prevent copyright strikes
  • Ensure compliance with content policies

Quick Start

Input: Website URL or content files Output: Originality report + license verification Time: 30-60 minutes for full audit

Content Originality Audit

Step 1: Plagiarism Check

Tool Options:

  1. Copyscape Premium ($4.99/check)

    • Best for full pages
    • Checks against web index
    • Also checks backups/cached

  2. Grammarly's Plagiarism Checker ($free, limited)

    • Good for smaller checks
    • Limited monthly checks

  3. Turnitin ($paid)

    • Most thorough
    • Academic standard

  4. Google Advanced Search

    • Free alternative
    • Search for exact phrases

Process:

# For each page, copy-paste key sentences
# Search for exact phrase in Google
# If you're not first result, content may not be original

# Example search:
site:google.com "exact phrase from your content"
# If original content: You appear first
# If plagiarized: Others appear first

Step 2: Manual Spot Check

Review random pages manually:

  • Does this read naturally or feel generic?
  • Are there unique examples or data?
  • Is this unique perspective or repetition?
  • Is it research or just summary?

Red Flags:

  • ❌ Generic, templated-sounding content
  • ❌ Overused phrases "In today's world..."
  • ❌ No unique data or insights
  • ❌ Similar structure to competitor pages
  • ❌ Minimal value beyond summary

Green Flags:

  • ✅ Unique examples or case studies
  • ✅ Original research or data
  • ✅ Personal experience and insights
  • ✅ Unique structure and flow
  • ✅ Specific details and nuance

Image & Media Licensing

Step 1: Identify All Images

Inventory your images:

find ./website -name "*.jpg" -o -name "*.png" -o -name "*.gif" -o -name "*.webp" | sort

Step 2: Verify Each Image

For each image, verify:

Option A: Original Images

  • You created it
  • You have the raw files
  • You own the copyright

Option B: Licensed Images

  • From license-free source (Unsplash, Pexels)
  • You have the license
  • License allows commercial use
  • Attribution required (if specified)

Option C: Purchased License

  • From Shutterstock, Getty, Adobe Stock
  • License covers your use
  • Commercial license (not personal)
  • Attribution required (if specified)

Option D: Creative Commons

  • CC0 (public domain)
  • CC-BY (attribution required)
  • CC-BY-SA (share-alike required)
  • Proper attribution provided

Option E: Used with Permission

  • Written permission obtained
  • Keep documentation
  • Follows usage terms

Step 3: Reverse Image Search

Check if your images appear elsewhere:

# For each significant image:
# 1. Right-click → "Search image with Google"
# 2. See where else it appears
# 3. If primarily on your site: ✅ OK
# 4. If on many other sites: verify you have license

# Or use API:
# https://images.google.com (drag image in)

What to Look For:

  • ✅ Image appears primarily on your site
  • ✅ Older copies are attributed to you
  • ⚠️ Image on few other licensed sites (check license)
  • ❌ Image everywhere on unrelated sites (red flag)
  • ❌ Image on competitor sites unchanged (likely violation)

Step 4: Common Licensed Image Sources

Free CC0 (Public Domain):

  • Unsplash (unsplash.com)
  • Pexels (pexels.com)
  • Pixabay (pixabay.com)
  • Burst by Shopify (burst.shopify.com)

Free CC-BY (Attribution Required):

  • Flickr (some images)
  • Wikimedia Commons
  • Pixabay (some images)

Affordable Licensed:

  • Shutterstock (~$50-150/month)
  • Adobe Stock (~$50-300/month)
  • Getty Images (~$100+/month)
  • Envato ($15-100 per image)

Copyrighted Content Issues

Issue 1: Scraped Content

Signs:

  • Large blocks copied from other sites
  • No original commentary
  • Multiple sources combined without attribution

Solution:

  1. Identify source content
  2. Rewrite in your own words
  3. Add original insights
  4. Cite sources properly
  5. Add 50%+ original content

Issue 2: Unlicensed Images

Signs:

  • Image appears on multiple unrelated sites
  • High-quality stock photo appearance
  • No source/attribution

Solution:

  1. Replace with licensed image
  2. Or purchase retroactive license
  3. Or request permission from copyright holder
  4. Remove if no license available

Issue 3: Insufficient Attribution

Required for CC-BY:

  • Creator's name
  • License name/code
  • Link to license
  • Link to work (if applicable)

Proper Attribution:

"Photo by [Name] on [Source] under CC-BY license"

Issue 4: Music/Audio

Unlicensed Music:

  • Violates copyright
  • YouTube claims videos
  • Risk of strikes

Licensed Music:

  • YouTube Audio Library (free)
  • Epidemic Sound (~$100/month)
  • Artlist (~$15/month)
  • Royalty-free music sites

Copyright Compliance Checklist

Content:

  • 100% of text is original or properly licensed
  • No large scraped/copied sections
  • Plagiarism check shows <5% similarity
  • All sources cited when needed
  • No plagiarism from competitors

Images:

  • 100% of images are original or licensed
  • All licenses verified and compliant
  • Commercial use is allowed
  • Attribution provided when required
  • Reverse image search confirms ownership

Media:

  • All audio/video properly licensed
  • Music licensed for commercial use
  • Video clips have permission
  • No unlicensed third-party content

Legal:

  • Copyright notice visible (© Year Name)
  • Trademark symbols used correctly
  • No trademark violations
  • License/attribution statements clear

Audit Report Template

# Copyright & IP Compliance Report

## Content Originality
- Pages audited: 50
- Plagiarism check: 48/50 passed (<5% similarity)
- Manual review: 45/50 original content
- Issues found: 5 pages require attention
- Status: ⚠️ NEEDS FIXES

## Critical Issues
1. Blog post "Top Tools" - 40% similar to [competitor]
   Action: Rewrite and add unique examples
2. Page "Getting Started" - scraped from [source]
   Action: Rewrite with original content

## Image Licensing
- Total images: 125
- Licensed/Original: 120 (96%)
- Questionable: 5 (4%)
- Status: ⚠️ MINOR ISSUES

### Questionable Images
1. Image001.png - No clear source
   Action: Replace with licensed image
2. Image042.jpg - No license verification
   Action: Verify license or replace

## Overall Status
- Content: ⚠️ 2 pages need rewriting
- Images: ✅ 1 image needs replacement
- Risk Level: LOW

## Action Timeline
1. Rewrite 5 content pages (week 1)
2. Replace 5 images (week 1)
3. Verify all licenses again (week 2)
4. Re-audit (week 2)

Automation Script

Plagiarism scanner:

const fs = require('fs');
const fetch = require('node-fetch');

async function checkPlagiarism(text) {
  // Extract key sentences
  const sentences = text.split('.')
    .filter(s => s.trim().length > 50)
    .slice(0, 5); // Check first 5 long sentences

  const results = [];

  for (const sentence of sentences) {
    // Use Copyscape API or similar
    // For demo: log sentences to check manually
    console.log(`Check: "${sentence.trim()}"`);
  }

  return results;
}

async function checkImageLicenses(imageUrls) {
  // For each image URL
  // Use Google Images reverse search
  // Or Tineye API for programmatic check
  
  const tinyeApiKey = process.env.TINEYE_API_KEY;
  // Implementation would use TinEye or similar
}

Legal Protection

If you find violation:

  1. Immediately cease the violation
  2. Document changes made
  3. Add proper attribution/license
  4. Keep records of remediation
  5. Monitor for recurrence

If someone violates YOUR copyright:

  1. Send cease & desist letter
  2. File DMCA takedown (if on web)
  3. Contact YouTube/platform (if video)
  4. Consult lawyer for serious violations

Success Metrics

  • 100% content is original or properly licensed
  • <5% plagiarism for all pages
  • 100% images have verified licenses
  • 0 copyright complaints received
  • All attribution accurate and prominent

Related Skills:

  • Policy compliance → policy-risk-scanner
  • Full audit → ads-readiness-assessment
  • Monitoring → active-compliance-monitor