Product Background
This skill is aimed attrendy toy figurine/plush doll IP charactersvideo creation optimization. Product features:
- Plush style: plush texture, knitted fabric, needs to emphasize soft and fluffy feel, plush fiber details
- PVC/vinyl style: smooth surface, semi-transparent/pearlescent material, needs to emphasize glossy reflection, exquisite paintwork
- Size: miniature subject (about 10-15cm), shooting logic is completely different from real people
- IP characters: multiple fixed character images, consistency needs to be maintained
Workflow
Step 1: Analyze input
Read the images provided by the user, identify:
- Material type: white-background product image / scene image / 2D illustration / AI-generated image
- Character features: headwear, hairstyle, pupil color patterns, clothing material, signature accessories
- Material judgment: plush (plush/knitted) or hard (PVC/vinyl/resin)
- Number of characters: single character / two characters / multi-character group portrait
- Existing environment: white background (scene needs to be built) / existing scene (can be reused)
Step 2: Determine video type
Based on the materials and requirements, determine which of the following scenarios it belongs to (skip confirmation if the user has already specified):
| Video type | Typical requirement | Recommended duration |
|---|---|---|
| Product display | White-background image→360° rotation display | 6-10s |
| Doll animation | Make a static doll "come alive", with facial expressions and movements | 8-15s |
| Scene story | The doll performs a small plot in a specific scene | 10-15s |
| Multi-character interaction | 2-4 characters interacting in the same frame | 10-15s |
| Holiday theme | Spring Festival/Christmas/Halloween and other holiday content | 8-12s |
| Illustration animation | 2D illustration→dynamic video | 6-10s |
| Atmosphere montage | Multiple mood images spliced together, no plot connection | 10-15s |
Also confirm:
- Emotional tone: cute and healing / warm daily life / mysterious and fantastical / quirky and fun / epic feel / dark gothic
- Audio requirements: ambient sound effects / soft background music / music box style / no music
Step 3: Film and television theory decision-making
Shot size system for miniature subjects
The shot sizes for doll shooting are different from real people; "long shot" is desktop scale, "close-up" is macro scale:
| Shot size | Seedance keyword | Meaning in doll shooting |
|---|---|---|
| Long shot | panoramic overhead shot, miniature world panorama | Show the complete scene where the doll is located (desktop/miniature world) |
| Full shot | full-body shot, doll full body | Full doll body + a small amount of environment |
| Medium shot | Medium shot, half-body | Upper body of the doll, hand movements visible |
| Close-up | Close-up, face | Doll's face + headpiece details |
| Macro close-up | Macro close-up, extremely close distance | Eye pupil patterns, plush fibers, paint details |
Camera movement selection
| Camera movement | Seedance keywords | Best uses for doll scenes |
|---|---|---|
| Orbit | Orbit camera movement, revolve around | 360° product display, ceremonial character entrance |
| Push in | Camera slowly pushes in | Push from a full shot to the face to reveal expression details |
| Pull out | Camera slowly pulls out | Reveal the full miniature world |
| Low-angle shot | Low-angle upward view, ant's-eye view | Make the small doll appear tall and imposing, immerse in the miniature world |
| Overhead shot | Overhead shot, god's-eye view | Show scene layout and relationships between multiple characters |
| Macro focus pull | Macro, shallow depth of field, focus shift | Highlight material details (plush/gloss) |
| Slider lateral move | Lateral slide, horizontal movement | Side-by-side display of multiple characters, scene tour |
| Static | Static shot | The doll performs actions in frame, a sense of being watched |
Material-specific lighting and shadow descriptions
Plush doll:
- "Soft diffused light, warm light falling on the plush surface, every fiber clearly visible"
- "Backlighting, a warm halo glowing at the edges of the plush"
- "Warm-toned soft light, creating a soft and fluffy tactile feel"
PVC/vinyl figure:
- "Side lighting, the surface shows delicate pearlescent reflections"
- "Light passes through the translucent material, glowing faintly from within"
- "Studio three-point lighting, clear highlights and shadows on the product surface"
Sound design (adapted for doll scenes)
- "Gentle music box melody + subtle ambient sound effects" → cute and healing
- "Generate only ambient sound effects, no background music" → ASMR quality, highlighting material sounds
- "Cheerful and lively soundtrack" → comedic/festive
- "Mysterious and ethereal background sound" → fantasy/dark theme
Step 4: Assemble Prompt
Material reference syntax
@图片1 作为角色参考 / 作为首帧
@图片2 作为第二个角色 / 作为场景参考
@视频1 参考镜头语言 / 参考动作
@音频1 用于配乐 / 参考节奏
Prompt structure template
Single-character product display/animation:
@图片1 作为角色参考。[材质风格描述]的玩偶角色，[场景环境]。[音频指令]。
第一个画面：[景别] + [运镜] + [初始状态/动作] + [光影]
第二个画面：[景别变化] + [运镜] + [动作发展] + [细节]
Multi-character interaction:
@图片1 和 @图片2 是两个玩偶角色。[场景描述]，两个角色[互动关系]。[音频指令]。
第一个画面：[建立镜头，展示场景和角色关系]
第二个画面：[聚焦互动动作]
第三个画面：[情感高潮/收束]
Illustration animation:
@图片1 作为首帧。保持画面中的插画风格和色彩，让画面中的角色产生[具体动态]，[环境元素动态]。[音频指令]
Step 5: Output
- Creative analysis(2-3 sentences): Based on the material type and texture, explain the chosen cinematic language
- Complete Prompt: Can be copied and pasted directly into Jimeng
- Parameter suggestions: Recommended duration, aspect ratio, whether additional materials are needed
Prompt output specifications
Must comply
- Prompt inChinesewritten
- Each storyboard must include:Shot type + camera movement + action + atmosphere
- There should berhythmic variationbetween shots (progressive shot types, contrasting camera movements, alternating motion and stillness)
- Audio instructions go before the shots
- When describing doll actions, useanthropomorphic actions that match the body type(tilting the head, blinking, waving little hands, hopping)
- White-background product images must be used in the prompt tobuild the scene environment; do not let the doll float in a white space
Doll action vocabulary
- Head: tilting the head, slowly turning the head, looking up at the sky, lowering the head in thought
- Eyes: blinking, eyes sparkling, gaze fixed on the camera
- Body: swaying slightly, hopping, standing up, sitting down, turning around
- Hands: waving little hands, raising a prop, holding an object with both hands, beckoning
- Interaction: looking at each other, holding hands, hugging, handing something over, running together
- Emotion: hopping happily, covering the face shyly, peeking curiously, sitting quietly
Miniature world scene vocabulary
- Nature: mossy ground, mushroom forest, path paved with flower petals, dewdrops reflecting light
- Indoor: miniature study, small tea table, mini fireplace, shrunken windowsill
- Festival: mini Christmas tree, small lanterns, miniature fireworks, shrunken New Year's Eve dinner table
- Fantasy: crystal cave, grassland under the starry sky, moonlit lake surface, floating fireflies
- Urban: miniature cafe, small street lamps, mini bench, shrunken street
Avoid
- Do not write meta-instructions like "generate a video"
- Do not pile up too many camera movements (one main camera movement per frame)
- Do not write more than 5 shots
- Avoid realistic live-action facial descriptions (platform restriction)
- Do not let the doll dolarge movements that do not match its body proportions(such as running and long jumping, fighting and rolling)
Reference examples
Example 1: Plush doll activation (white-background image → scene story)
Input: a white-background product image of an apple-hat plush doll
Prompt:
@图片1 作为角色参考。一只戴着红色苹果帽的毛绒小玩偶坐在秋日的窗台上，窗外是金黄色的落叶飘飞。配上轻柔温暖的背景音乐。
第一个画面：微距特写，镜头聚焦在玩偶的大眼睛上，瞳孔中倒映着窗外的秋景，浅景深，绒毛纤维在逆光中发出柔和光晕。
第二个画面：镜头缓缓拉远至全景，玩偶整体出现在画面中，它微微歪头，小手轻轻碰触窗玻璃，窗外落叶纷飞。
第三个画面：低角度仰拍，一片金黄落叶飘落到玩偶的苹果帽上，玩偶抬头望向天空，暖色调柔光。
Example 2: PVC figure product display (orbit + macro)
Input: a white-background image of an angel-wing pendant figure
Prompt:
@图片1 作为角色参考。精致的天使翅膀玩偶手办立于深色磨砂背景上，柔和的侧光照亮表面。仅生成轻柔的环境音效。
第一个画面：中心构图，环绕运镜缓缓围绕手办360度旋转展示，侧光打亮蓝色羽毛翅膀，表面呈现细腻珠光反射。
第二个画面：镜头推近至面部微距特写，聚焦蓝色大眼睛的精致涂装，焦点从眼睛转移到翅膀羽毛纹理，浅景深。
Example 3: Multi-character festival interaction
Input: two product images of different characters + Spring Festival theme requirement
Prompt:
@图片1 和 @图片2 分别是两个玩偶角色。两只可爱的小玩偶坐在铺着红布的微缩年夜饭桌前，桌上摆着迷你饺子和小灯笼，背景是窗花和红色对联，窗外烟花绽放。配上欢快喜庆的背景音乐。
第一个画面：俯拍全景，展示整个微缩年夜饭场景，两只玩偶相对而坐，桌上菜肴冒着热气，暖黄烛光照亮画面。
第二个画面：近景切到两只玩偶，一只举起小手端碗，另一只歪头看着对方，表情温馨。
第三个画面：镜头拉远，窗外烟花在夜空绽放，彩色光芒洒在两只玩偶身上，它们一起抬头望向窗外。
Example 4: 2D illustration animation
Input: one multi-character festival-themed illustration
Prompt:
@图片1 作为首帧。保持画面中的Q版插画风格和鲜艳色彩，让画面中的角色们产生细微的动态：中间的苹果帽角色轻轻摇晃鞭炮，左侧的粉色兔耳角色展开手中的春联，右侧的角色挥舞小手，背景的烟花在夜空中绽放闪烁，雪花缓缓飘落。配上欢快喜庆的背景音乐
Example 5: Dark gothic atmosphere (special style)
Input: one gothic-style figure image
Prompt:
@图片1 作为角色参考。黑发双马尾哥特风小玩偶手办立于昏暗的古堡微缩场景中，蜡烛微弱跳动的火光映在墙壁上。仅生成环境音效：风声、蜡烛噼啪声。
第一个画面：微距特写，聚焦玩偶遮住一只眼的花朵眼罩，暗红色光从侧面打入，阴影浓重，画面充满悬疑感。
第二个画面：镜头缓缓拉远，低角度仰拍，玩偶完整身形出现，手中的小刀反射出一道冷光，背后的红色碎心装饰在烛光中若隐若现。
Multimodal combination strategy
| Material combination | Reference method | Applicable scenario |
|---|---|---|
| 1 white-background image + text | @Image 1 as character reference + prompt to build the scene | Make the doll "come alive" in a new scene |
| 1 white-background image + text | @Image 1 as the first frame | White-background product display rotation |
| 2 character images + text | @Image 1/@Image 2 as two characters | Two-character interactive story |
| Multiple character images + text | Specify the character for each image with @Image N | Group scene (recommended ≤4 characters) |
| Product image + scene reference image | @Image 1 character + @Image 2 scene/style reference | Specify a specific scene atmosphere |
| Product image + reference video | @Image 1 character + @Video 1 reference camera movement | Replicate a specific camera movement effect |
| Illustration + text | @Image 1 as the first frame | 2D illustration animation |
| Product image + audio | @Image 1 character + @Audio 1 music reference | Music beat-sync video |