30 sales triggers across 6 categories, tiered by reliability, each mapped to the ColdIQ endpoint that surfaces it. Blend ≥2 independent signals before high-effort plays.
Where a signal is detectable, this skill routes it to a ColdIQ marketplace endpoint; the rest stay as research guidance.
ColdIQ Marketplace Endpoints
| Signal | Method | Path | Credits | Endpoint ID | Notes |
|---|---|---|---|---|---|
| Funding events | GET | /v1/signalbase/funding-signals |
unknown | signalbase.funding_signals |
Series A+ / rounds |
| Acquisition / M&A | GET | /v1/signalbase/acquisition-signals |
unknown | signalbase.acquisition_signals |
|
| Job changes (champion moves) | GET | /v1/signalbase/job-change-signals |
unknown | signalbase.job_change_signals |
Role-aware |
| Hiring surge | GET | /v1/signalbase/hiring-signals |
unknown | signalbase.hiring_signals |
Open postings |
| Company jobs (one company) | POST | /v1/limadata/jobs |
2 | limadata.jobs |
LinkedIn jobs for a page |
| Financing events (alt source) | GET | /v1/predictleads/discover/financing_events |
0.18 | predictleads.discover.financing_events |
|
| Job openings (alt source) | GET | /v1/predictleads/discover/job_openings |
0.18 | predictleads.discover.job_openings |
By O*NET / location |
| News events | GET | /v1/predictleads/discover/news_events |
0.18 | predictleads.discover.news_events |
|
| Tech adoption / removal | GET | /v1/predictleads/companies/{companyIdOrDomain}/technology_detections |
0.18 | predictleads.company.technology_detections |
|
| Buying intent (job + tech) | POST | /v1/theirstack/companies/buying_intents |
3 | theirstack.companies.buying_intents |
|
| LinkedIn post engagement | POST | /v1/limadata/posts/reactions |
2 | limadata.posts.reactions |
Warm-engager lists |
| News / ads (general) | POST | /v1/serper/news |
unknown | serper.news |
Cheap catch-all |
Reliability tiers
- Tier 1 — highest intent (same-day): Series A+ funding, expansion into new market, leadership
change in the buyer's department. Budget approved or imminent.
→ GET
/v1/signalbase/funding-signals· ? cr ·signalbase.funding_signals(unverified) - Tier 2 — strong (30–90d): competitor tech adoption, partnership/acquisition, hiring surge (5+).
→ GET
/v1/signalbase/hiring-signals· ? cr ·signalbase.hiring_signals(unverified) - Tier 3 — moderate (nurture): 1–3 job postings, award/recognition, product launch.
→ GET
/v1/predictleads/discover/job_openings· 0.18 cr ·predictleads.discover.job_openings - Tier 4 — weak (context only): social activity, traffic spikes, general news.
→ POST
/v1/serper/news· ? cr ·serper.news(unverified)
The 30 triggers → where to source them
- Funding & financial: Series A+ (
signalbase.funding_signals), M&A (signalbase.acquisition_signals), financing events (predictleads.discover.financing_events). - Hiring & team: new exec / champion move (
signalbase.job_change_signals), hiring surge (signalbase.hiring_signals), SDR/BDR or dept expansion (limadata.jobs,predictleads.discover.job_openings). - Technology & digital: new tech adoption / stack removal (
predictleads.company.technology_detections), buying intent (theirstack.companies.buying_intents), running ads / launches (serper.news). - Competitive & vendor: competitor reviews / contract expiry / comparison shopping — no native
endpoint; use
serper.news/predictleads.discover.news_eventsas proxies. - Product & business events: geographic expansion, new office, partnership, regulatory change
(
predictleads.discover.news_events,serper.news). - Marketing & reputation: LinkedIn post engagement (
limadata.posts.reactions), PR/media mention (serper.news).
Freshness windows (outreach timing)
Funding 90d (weeks 2–8) · Series C deployment 180d (weeks 5–12) · LinkedIn posts 30d (0–7d) · hiring 60d (14–30d) · new exec 90d (days 14–30) · tech change 60d (0–30d) · champion job change 30d (0–14d, fastest decay) · event attendance 21d (±7d).
Multi-signal stacking
- T1 + T1 = white-glove (immediate): funding + hiring surge; new exec + tech removal; champion job change + ICP fit.
- T2 + T2 = priority sequence: hiring (1–3) + LinkedIn engagement; competitor review + your pricing-page visit; industry-news impact + geographic expansion.
- T3 = templated nurture.
"So what?" test for copy
Every signal you reference must be: recent, connected to your offer, something they'd care that you noticed, tied to a specific pain. Go deeper than the obvious — "hiring SDRs but no rev-ops lead yet" beats "you're hiring SDRs". Hand off to crawford-method for the actual opener.
Tips
- Automate Tier 1 with same-day triggers (
/v1/limadata/watch); batch Tier 3–4 weekly. - Cheapest source first:
serper.news/predictleads.*(0.18) before 3-credit intent calls. - Track signal→meeting conversion, not detection volume.