tw-ecom-operations-line-oa

About this skill

LINE OA CRM Operations

STATUS: SKELETON — body pending.

When to use this skill

Designing LINE OA strategy for a TW brand
Setting up rich menu, auto-response, tagging
Segmenting members for broadcasts
Integrating LINE Pay into OA flow
Measuring LINE OA ROI vs EDM

Do NOT use when

Generic RFM → ecom-rfm-analysis
CAC/LTV framework → biz-cac-ltv

Core concepts

TODO: LINE OA tier pricing (light usage / medium usage / heavy usage), broadcast vs narrowcast cost asymmetry, tagging strategy.

Decision tree

TODO: member behavior → tag → channel.

Implementation guidance

TODO: onboarding flow, tagging logic, broadcast template, ROI measurement.

Gotchas

TODO: 5-6 pitfalls (tier upgrade mid-month cost, blocked-user bloat, PDPA consent for broadcast, 1-to-1 latency during peak, LINE Notify deprecation impact).

IRON LAW

TODO.

Output Format