SuperAPI AI Directory

xiaohongshu-growth

Marketing & growth

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Updated 10-15 08:07

About this skill

Xiaohongshu Operations Growth

Overview

One-stop Xiaohongshu content operations growth solution, integrating the full process of topic research, content creation, cover design, and publishing optimization. Supports multi-agent collaboration and skill invocation.

Core Capabilities

1. Topic and Trend Research

Invoke brave-search skill search:

  • Xiaohongshu viral articles
  • Video Account traffic code
  • Competitor account analysis
  • Hot topic discovery

2. Content Creation and Optimization

Invoke the following skills:

  • humanizer - Remove AI traces to make copy more natural
  • video-marketing - Video scripts and marketing strategies

3. Cover Generation

Invoke relay-image-gen skill to generate:

  • High click-through-rate cover images
  • Multi-version test covers
  • Unified brand style

4. Publishing and Operations

  • Publish to drafts (login state required)
  • Best publishing time analysis
  • Tag and topic optimization

Execution Flow

┌─────────────────────────────────────────────────┐
│           小红书内容创作流水线                    │
├─────────────────────────────────────────────────┤
│ 1. 选题研究        → brave-search + 小research   │
│    • 热点话题挖掘                                │
│    • 竞品爆款分析                                │
│    • 关键词研究                                  │
├─────────────────────────────────────────────────┤
│ 2. 内容撰写        → 小content + humanizer       │
│    • 爆款标题公式                                │
│    • 正文结构优化                                │
│    • AI痕迹去除                                  │
├─────────────────────────────────────────────────┤
│ 3. 封面设计        → relay-image-gen            │
│    • 多版本封面                                  │
│    • 点击率优化                                  │
├─────────────────────────────────────────────────┤
│ 4. 排版优化        → 小content                  │
│    • 小红书特有格式                              │
│    • emoji使用规范                               │
│    • 段落和空行                                  │
├─────────────────────────────────────────────────┤
│ 5. 发布执行        → 小ops                      │
│    • 写入草稿箱                                  │
│    • 最佳时间发布                                │
└─────────────────────────────────────────────────┘

Collaborative Agent Allocation

Agent Role Invoked Skills
Little research Topic research, trend analysis brave-search
Little content Content creation, layout optimization humanizer
Little ops Publishing execution, data monitoring -
Little data Data analysis, performance tracking -

Viral Formulas

Title Formulas

  1. Numbers + pain points: "3 methods to solve XX problem"
  2. Contrast + suspense: "Thought it was XX, turned out to be XX"
  3. Identity + benefit: "As XX, sharing XX experience"
  4. Time + result: "From 0 to XX in 7 days"

Cover Key Points

  • Main title 3-5 characters, clear font
  • No more than 3 colors
  • People/products occupy 60% of the image
  • Add guiding elements (arrows, circles)

Publishing Time

  • Weekdays: 7:00-9:00, 12:00-14:00, 18:00-22:00
  • Weekends: 10:00-12:00, 15:00-17:00, 20:00-23:00

References

  • references/viral-formulas.md - Detailed viral formula library
  • references/formatting-guide.md - Xiaohongshu layout specifications
  • references/monetization.md - Monetization strategy guide

Scripts

  • scripts/publish_to_draft.py - Publish content to drafts
  • scripts/analyze_competitor.py - Competitor account analysis

Usage Examples

Example 1: Create a viral article

用户: 帮我写一篇关于AI工具的小红书爆文
执行:
1. 调用brave-search搜索"小红书 AI工具 爆文"
2. 小research分析热点和竞品
3. 小content撰写内容 + humanizer优化
4. relay-image-gen生成封面
5. 小ops发布到草稿箱

Example 2: Account diagnosis and optimization

用户: 我的账号流量不好,帮我分析优化
执行:
1. 分析最近发布内容的数据
2. 对比竞品账号策略
3. 给出选题和内容优化建议
4. 制定内容发布计划

Notes

  1. Avoid sensitive words: Topics such as stock trading, medical care, and politics require caution
  2. Account nurturing strategy: New accounts should avoid frequent posting; interact first, then post content
  3. Originality: Must remove AI traces and maintain a human touch
  4. Data-driven: Track data after publishing and iterate for optimization