research-audience-signals-and-hooks
For a list of companies, finds dated, linked timing signals from the last 90 days (funding, new leaders, hiring, launches), drops stale ones and noise, scores…
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Updated 10-29 00:09
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For a list of companies, finds dated, linked timing signals from the last 90 days (funding, new leaders, hiring, launches), drops stale ones and noise, scores…
Market research and brand watch: which market the brand is in, how big the reachable part is, what's changing, how buyers buy and what they pay, what people…
Step of the research-market playbook: the worker brief for listening to what people say about the brand and category, risks first. Run research-market instead;…
Step of the research-market playbook: the worker brief for researching the market itself, including category, size, changes, pricing norms and demand. Run…
Shared step of the marketing playbooks (analyze-performance, run-paid-campaigns, research-competitors, email-lifecycle): reads the last run's record, checks…
Reviews a brand's own social accounts: what each is for, the last ~30 posts ranked against the account's own median with the likely reason for top and bottom…
Step of the run-organic-social playbook: turns the audit, research and dated moments into a two-week grid of empty post slots. Run run-organic-social instead;…
Researches how one social platform works right now from dated sources (what gets reach, formats rising and fading, how small accounts get seen, recent changes)…
Checks a draft social post before it goes out: voice match against the account, would a person actually post it, AI-sounding phrases, claims against what the…
Runs the paid leg of an approved plan: checks tracking, pages and stock before money moves, then stages one weekly proposal of kills, scales, pauses, swaps and…
Step of the run-paid-campaigns playbook: stages the week's approval items, applies only what the marketer approves and keeps the change log. Run…
Step of the run-paid-campaigns playbook: turns the weekly read into scale, pause, hold, rotate and fix recommendations within the spend ceiling. Run…
Checks that ads are safe to spend on: conversion tracking recording, landing pages loading on mobile with the right product, price and offer, enough stock…
Shared step of the marketing playbooks (make-static-ads, analyze-performance, email-lifecycle, write-outreach): saves a short brand rule or finding in the…
Shared step of the marketing playbooks (research-market, plan-campaign, make-content, analyze-performance): saves a finished file to the brand and makes it…
Shared step of the marketing playbooks (make-static-ads, research-market, run-paid-campaigns, work-with-creators): gets the human's yes before any credits are…
First-move advice for a broad growth or marketing ask with no job named: looks at what GooseWorks already knows and at the site, asks a few short questions in…
Step of the where-to-start playbook: saves the founder's answers and the agreed first move with the brand, so later visits and other playbooks don't ask again.…
Real creators and influencers, researched, priced and briefed. Use when the marketer says "find influencers", "which creators are worth paying, at what…
Writes a one-page brief for one creator you have already picked: hook ideas in their format, at most three approved must-say lines, never-says, the disclosure…
Step of the work-with-creators playbook: builds and screens a long list of creators from fans, category creators and search, and ranks finalists to vet next.…
Vets creators you have already named from their public pages. Covers the median views of their last 12 to 20 posts (sponsored and organic apart), a read of…
Prices a creator you have already vetted. Gives a low and a target fee from median views and the platform's typical cost per 1,000 views, a walk-away ceiling…
Write or revise a short-form ad from a sourced angle and reference. Plan connected words, product proof and sound; expose production gaps before script review.